Showing posts with label smo. Show all posts
Showing posts with label smo. Show all posts

5 Useful iPhone Apps for Analyzing Your Website's Success On the Go



You don't have to be tied to your desktop to check up on your website's vital statistics -- there are a wealth of great iPhone apps that will help you do it on the go.

Whether you could be called on at any time for an update, are a one-man-band wanting an at-a-glance stat attack, or need a portable way to present the latest figures to partners, customers or clients, these apps should assist you.

Have a read below for five solutions to keep you in the loop away from your office.


 

BAM Analytics Pro from Blast Advanced Media (a Google Analytics Authorized Consultant) is a quick, easy and affordable solution for anyone who wants to view their Google Analytics information on their iPhone. Using the app, you can create up to 65 different reports that can be exported via CSV, XML and e-mail with options to receive 50, 100, 200 or "all" results. This is notable as rival apps only offer the top 100.

Comparison functionality is also strong with the ability to compare advanced segments and date ranges on the go and gain insight from those stats.

Cost: $1.99

2. Ego

 

Perfectly suited for smaller businesses that are interested in a wider range of less in-depth stats, Ego is a one-stop shop for all your vital figures from Ember, Feedburner, Google Analytics, Mint, Squarespace, Tumblr, Twitter and Vimeo. If you're looking for a quick and easy way to view your company's Twitter followers count, feed subscription totals or visits to a certain site, then Ego offers a good-looking way to do so on the go.

Cost: $1.99


 

If you're signed up to Google's AdSense for Content program, then this free app is a must-have. The app connects to your Google AdSense account and shows you all the major stats wherever you might be. With this free app, you can view your AdSense for Content earnings from yesterday, the past seven days, the past month, and the current payment quickly and easily.

Cost: Free


 

Here's another app that brings Google Analytics info to the palm of your hand. The Analytics App claims to offer a better experience than checking on your computer, with handy overview reports giving you the info you need at one glance and a today report to keep you up to date. Delving in deeper, you can generate up to 55 reports with custom time ranges and view integrated charts for many metrics -- all on a clean and tidy interface.

Cost: $1.99

5. ABuzz

 

Although hits, clicks and conversions are popular ways of measuring a website's success, they are certainly not the only ones. The other, less measurable (although in some ways just as important) method is through reputation.

Are you tuned into just exactly what's being said about your brand online? While you may have alerts and searches bookmarked on your main computer, accessing that info while out and about might not be so easy. The ABuzz iPhone app will search Digg, Twitter, Buzz, public parts of Facebook, blogs and forums for mentions of multiple keywords and phrases of your choosing to help you monitor and manage your company's public image when away from the office.

Cost: $4.99

Top Reasons Every College Student Should Be on Twitter



It seems social media has taken over what casual conversation, phone calls and letters used to do—keeping people in the loop with what’s going on in each other’s lives. Nearly everyone has a Facebook page, MySpace account, or Twitter account. Technologically savvy college students use various social media every day to make new friends and keep in touch with old ones. For college scholars, there are many more benefits to using Twitter.
• Better than Google?
Twitter is a resource for any student seeking answers to virtually anything. A student’s Twitter network can number in the thousands and followers have lived their lives and experienced many things. When scholars are in a pickle, invariably there will be someone who has ideas or experiences and can provide pertinent advice to perplexed students.

• Creating a Personal Logo
Personal branding may not be something a new college-bound youth would be thinking about, but it should be. Branding can help create an online presence, but it takes time to do it. More and more employers are using Google as a sort-of background check. Googling a person can bring up nearly everything about him or her—even if it’s not the most flattering information. Using Twitter on a regular basis and in a suitable fashion will ensure Google results that are positive, rather than embarrassing.

• Schmoozing via the Internet
College students need to get out there and meet as many people as possible. Schmoozing, or rubbing shoulders, with the many talented, resourceful, and intelligent people on Twitter can have many positive results. Interactions can lead to new collaborations, opportunities and relationships. Twitter enables members to search by regional and biographical information, helping students become acquainted with professionals in their upcoming career field.

• Training for the Career Marathon
With so much information on Twitter, any student can use it to his or her advantage – especially to help get a job. The amount of information from Twitter resources concerning interview tips, resume advice, job openings, and internships is astronomical and students can tap into it with just a click of the mouse.

• Extra, Extra…Read all About it
College students are on the way to becoming working career professionals. Anyone who is successful in their field is aware of developments and news in their profession. By searching Twitter for resources that contribute the latest information concerning their careers, students can stay on top of the latest,breaking news. During interviews, the applicant “in the know,” is the applicant with the job.

• Like a Web Traffic Road Sign
Students with blogs or personal websites can use Twitter to promote new articles or information published on their sites. Bloggers will tweet a link for new posts via their Twitter account, allowing their entire network to easily access new posts. Anyone who has a Twitter account with an active profile generate traffic to their website when people outside their network like a tweet and visit their profile.

Twitter brings the world to a student’s fingertips. Advice, information, news, and relationships that can carry a student to a positive, prosperous future are just a tweet away.

Will the Visual Design of a Website Play a Major Role in the SEO Campaign?



Till now, one would have heard from all SEO experts worldwide that the design and look of a website doesn’t play any role in the successful SEO campaign. The things that matter the most in any successful SEO campaign are content, page titles, inbound links and many other factors that’s counted in the search engine ranking algorithm. Now for a long time the factors that mattered in increasing the click-through of a search engine listing were Title and Short snippet (Meta Description) of the website. Once your listing gets clicked only then your website’s visual design comes into play and the visitor decides to use or don’t use your services. This was the scenario till now.
Google’s new update that shows Instant Previews of the listings is out of beta and launched for all searchers worldwide. Click here to find out more!
My SEO Journey Google Search
Showing page previews functionality on the search engine listing page have been tested and used for years. Sometime ago Ask.com introduced this functionality giving its searchers a chance to preview the listing page on mouse over. The effect of such functionality was that the website with ugly looking design and look got fewer clicks than others.
Now last year Bing too announced similar preview function which didn’t show the page preview though but it showed the main content of the page, so design didn’t come into play then.
But all this is going to change with Google’s Instant Previews. Google’s Instant Previews doesn’t show page previews just on mouse over but users have to initially click the magnifying lens besides each listing once to preview the website’s full image on mouse over later on for all other listings too. So Google has still kept an option for us to either use this functionality or not.
The effect of Google Instant Previews would be just related to the website’s design and look. It’s just the start and judging this functionality and its effect on SEO campaign would be very early at this stage. But my advice to everyone is to start rethinking about the website design once and analyze it with Instant Previews if it requires to be changed or not.

via (www.sediscussion.com)